Here’s a case study of Google. Yesterday they announced that they will soon shutter YouTube stories. When they announced Stories, they pushed them hard, but now, not very long later they are shutting them down. This happened before. Hasn’t it? ❌ Video Editor ❌ Annotations ❌ Star Ratings❌ Custom layouts for channels ❌ Subscriptions ❌ […]
Author Archives: cyrilgupta
02
Jun
Jun
Are you a sports fan? Do you follow basketball or football? Here’s something you probably know is right about every single successful sportsperson, but you don’t think about it much. Every one of them has spent countless hours perfecting the technique and moves they execute so easily on the field. Mike Tyson woke up at […]
01
Jun
Jun
I canceled my ChatGPT Plus subscription and I think you should do it too. Why pay for something you can get for free? Yesterday’s big news was that ChatGPT is not connected to Bing and BingChat will be available as a plugin to ChatGPT. Yawn… This is old. BingChat is already available on Bing, and […]
Digital marketing, Google Search, Increase Sales, Lead Generation, SEO, Technology
Authority is the new digital oil
01
Jun
Jun
Google released a statement yesterday about what I’ve known is its most important ranking factor for years now. Authority. Google said that ‘topic authority’ is important for rankings. I’ve known about it for a while because of my close association with my mother’s YouTube channel (nishamadhulika) which is India’s top cooking recipes channel with 13.6 […]
Digital marketing, Increase Sales, SEO, Social Media Marketing, YouTube Marketing
Here’s how to handle change
01
Jun
Jun
I started working full-time when I was 17 and I have seen a lot of swings in fortune. Having a blast one year and a rough patch the next. Life and business are never static. Over the years I have begun to adopt somewhat of a stoic attitude. What will be, will be; all I […]
01
Jun
Jun
Wow! Every day when I wake up in the morning there’s a new AI breakthrough waiting for me. It’s incredible how fast this is changing. I’ve been in IT all my life but have never seen this kind of rapid change. Here’s what happened today – Bing made AI image generation free for everyone! Yes, […]
01
Jun
Jun
I wrote to you 2 days ago about how it’s the Open-Source community that is driving the most cutting-edge innovation in AI. It’s not the big corporations leading the charge, it’s independent developers spread around the world. They are thinking up freaky ideas and conjuring products that push into the realm of the impossible. You […]
Digital marketing, Google Search, Increase Sales, Lead Generation, Social Media Marketing, YouTube Marketing
Will Twitter steal YouTube’s lunch?
31
May
May
Did you hear the latest from Twitter last week? They finally got a full-time CEO and they also got the capability to upload 2-hour videos for Twitter Blue users. So if you are paying for that Blue tick, you can put up long videos on Twitter. Wondering how that changes things for you? Here’s the […]
31
May
May
I couldn’t believe it when I heard that OpenAI’s Sam Altman wants AI to be regulated. What a low-class move! Sure this guy is a pioneer in AI development but looks like the greedy demon bit him and got his fangs into Sam hard! Now he wants to lock down AI for the rest of […]
Digital marketing, Google Search, Increase Sales, SEO, Social Media Marketing, YouTube Marketing
If your marketing doesn’t have this, it’s 20% effective
31
May
May
I was watching this Netflix show the other day about a guy who goes about the country talking to couples who’ve got money problems and helping them sort it out by becoming better money managers. It’s got a lot of sensible, practical but hard-to-follow advice. Not for me, because I’ve lived by those rules all […]