You have a great product to sell. You’ve got fantastic arguments to make people buy it. You’ve also got the best price in the market. And yet, it’s so hard to sell? Have you thought about why? It’s all about attention. Right now your business and mine; and everyone else’s is fighting for our buyers’…
Here’s a case study of Google. Yesterday they announced that they will soon shutter YouTube stories. When they announced Stories, they pushed them hard, but now, not very long later they are shutting them down. This happened before. Hasn’t it? ❌ Video Editor ❌ Annotations ❌ Star Ratings❌ Custom layouts for channels ❌ Subscriptions ❌…
Are you a sports fan? Do you follow basketball or football? Here’s something you probably know is right about every single successful sportsperson, but you don’t think about it much. Every one of them has spent countless hours perfecting the technique and moves they execute so easily on the field. Mike Tyson woke up at…
I canceled my ChatGPT Plus subscription and I think you should do it too. Why pay for something you can get for free? Yesterday’s big news was that ChatGPT is not connected to Bing and BingChat will be available as a plugin to ChatGPT. Yawn… This is old. BingChat is already available on Bing, and…
Google released a statement yesterday about what I’ve known is its most important ranking factor for years now. Authority. Google said that ‘topic authority’ is important for rankings. I’ve known about it for a while because of my close association with my mother’s YouTube channel (nishamadhulika) which is India’s top cooking recipes channel with 13.6…
I started working full-time when I was 17 and I have seen a lot of swings in fortune. Having a blast one year and a rough patch the next. Life and business are never static. Over the years I have begun to adopt somewhat of a stoic attitude. What will be, will be; all I…