Here’s The Difficult Thing About Business Decisions
Here’s The Difficult Thing About Business Decisions
Ayn Rand has to be one of the foremost thinkers of the Capitalist school. Listening to her you can’t fail but appreciate her vision for the pursuit of individual self-interest.
But this morning I was struck by a different theme while I was listening to one of her books.
It was about choosing rationality over emotion.
That made me evaluate what I base most of my business decisions on. Are they well thought out and perfectly rational, or are they emotion driven?
Well, for me the answer is, I chase rationality but I stop at emotion and I think it’s the same for all of us, the only difference being where you stop.
If you are successful in business it is perfectly clear that you must be a fairly rational person. You understand the science of consequences and make decisions seeking the best available consequence in every situation.
I think business longevity is based on making more rational choices over time, but business growth has to be definitely about emotion.
Sometimes you get choices where one is clearly the best rational choice with a well-defined outcome and the other is an unclear mess but it attracts you like a magnet because it moves you.
If you choose the rational choice always you will continue to create a better outcome and grow over time, but sometimes that emotional choice can result in a 10x or 100x outcome.
That’s the tragedy of rationality. It doesn’t value chance or passion. There can be no explosive growth where both of these components are not present.
Luck or chance alone isn’t enough because it works both ways. Things get tricky sometimes and unless you have massive passion to plow through with, it can get very grim.
When you have passion you make the commitment to make it work. That’s probably the secret sauce. Choose a path and commit to making it work.
Success can come to you because you took the chance, played hard, got lucky and things worked out.
It keeps happening to people and it definitely happened to me more than once.
What is your experience? Do you think and make a decision weighing outcomes rationally or do you commit to what feels right?
Let me know what you chose.
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Of Teknikforce.
