Here’s why you should never do business with a Narcissist
Here’s why you should never do business with a Narcissist
I get emails of appreciation now and then about my newsletter. My readers just sending me notes about how they found value in one mail or another. Sometimes people also tell me that they like the fact that I don’t sound condescending like many Gurus.
Well, that’s because I am not a Guru. I am just another entrepreneur with the same aspirations as you and the rest of my readers.
But Gurus can kill your business
A long time ago when I was still new to this I believed in Gurus more. When I saw their brag-posts and how they talked down to everyone else it made me feel that they knew something more than I did for sure.
I even paid a ‘guru’ $500 to get on a call with me and all I got in return was more drivel. Later I used a website called clarity to get on multiple calls with Gurus in different domains, and the results were the same.
I still remember one particular ‘ad expert’ who told me it’s impossible to run ads and sell SAAS products for less than $60 per sale (acquisition cost). Later I ran my ads and have been selling at an acquisition cost of $15.
Then, when I got to some place of success, I had people coming to me and asking me if I could teach them how I did things and as much as I wanted to, I couldn't find the time.
If I have an hour in the day, I want to devote it to growing my own business. I can’t coach people in that hour. If I want to give value, I choose to give it to as many people as I can, because that’s how you unlock better profits.
That was an insight.
Anyone who has reached a certain level of expertise and is able to successfully monetize that expertise will do that rather than try to sell his time to other people for less value to himself.
The real Gurus don’t want to talk.
The fakers talk too much.
That’s the learning I got and I have been keeping that. Now I do online courses on Udemy, watch YouTube channels, read books, read blogs, read forums.
I get more value from these free or near free sources than getting on an expensive $500 call to listen to some guy bragging.
What do you think? Have you had any experience with a ‘guru’? How did it work out for you?
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Cyril ‘Jeet’
of Teknikforce
