Work in your business, not just on it
Work in your business, not just on it
Some months ago I was talking to a fellow entrepreneur who was telling me about his father who built a small business, building metal storage boxes by hand.
He told me that his father had the strongest hands he had seen on a man. Literally like hunks of logs. Those were the result of decades of hammering away, putting metal in shape.
Now his son gets his own hands dirty coding all day.
Everyone who has ever built anything has to get their hands dirty. You’ve gotta get into that mess and sort it out one chunk at a time.
You can’t build a system until you understand it. I learned this a long time ago.
- Want your team to code software? Learn to code.
- Want to get a good copy written? Learn to write copy.
- Want support done well? Provide support for yourself.
- Want to have a marketing team? Learn marketing.
Till the time you hit a particular scale, it is going to be impossible for you to get the expert help you need to run your business. You will always need to build up operations and systems by hand.
Don’t shy away from it. You signed up for this the day you decided to start a business.
Notice this - No more hashtags on Twitter
Does this tell you something?
Recommendation engines of social sites are now so strong that they don’t need any kind of guidance to understand what the content is about.
They can figure out the topic as well as its relevance and bring you content that you are deeply interested in. That’s why Twitter and YouTube seem to read your mind these days.
You see more of what you like to see.
So how do you evolve with that?
Be relevant. Be topical. Be engaging.
Change the old strategies of SEO, and SMM. They don’t work any longer. The strategy today is all focused on content.
That’s how we grew our account to 10 thousand Twitter followers in just a few months.
Follow us if you are not doing so yet. We are @teknikforce on Twitter.
While we are on the topic of getting your hands dirty, I want to show you an app that can help you get ahead.
Logii Browser - The only browser you should use for marketing
Sites like Facebook, Twitter, Google, LinkedIn, etc are tracking you as you surf online. That’s the primary reason why:
- Multiple ad accounts get banned. They connect one ad account to another through tracking.
- LinkedIn, Facebook & Twitter profiles get banned. They can find all your profiles.
If you are messaging people on Twitter or Facebook, commenting in groups, or reaching out to people on LinkedIn then you shouldn’t use a regular browser. It’ll get you banned fast.
Use Logii with a good proxy. You won’t get banned.
Logii is the best multi-login browser.
- 100% independent browsing environment for each id
- Share accounts easily with the team without sharing passwords
- Control over all important browsing parameters
- Secure browsing with multi-accounts at the same time
- Low bandwidth & memory requirements
- Easy-to-use interface with familiar tools
- Support for separate proxy for each account
- Easy-to-use browser with all standard features
- Install on up to 3 computers at the same time
- A standards-compliant and modern browser
- Fast & easy browsing on your network or proxy
- Works with all paid and free proxy systems worldwide
- Has support for extensions
Get Logii here - https://logii.in
Use the code SJxU7Wxy to get 25% off.
Got questions about marketing or my products? Mail me. I read what you tell me and work on that.
See you again at my next one!
Cheers!
Your best friend in Business
Cyril “Jeet”
of Teknikforce.
